Gareth Mountain’s latest article for RISKAFRICA

“Direct Marketing has come a long way since the early 90’s when channels like snail mail and outbound cold calling were the biggest and most popular channels used by banks and insurers to market and sell their products. The rapid growth of channels like web, email & SMS over the past decade have forced industries […]

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First ever Google case study for banking in SA

The digital space is one that is rapidly evolving, both locally and abroad. Exciting news in the local space is that Google has released its first official case study for banking in SA, which covers a digital marketing campaign led by Flume for Nedbank Insurance. This is really an incredible feat for any team, and […]

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